What was the best idea last year to entice young people to eat more fruit and vegetables?

For, by and with young people, the Food Boost Challenge 2022 has been working to entice young people to eat more fruit and vegetables (products). Through research and a national challenge, 10 student teams worked together with partners (companies and non-commercial organisations) and the target group to find solutions. They focused on the whole experience of young people and looked in four solution directions: tech, products, hotspots and routes to market. The 10 finalists worked hard, taking their concept further towards a prototype.

Meet the ideas of these Food Boost Heroes with Healthy Ambitions below and find out who the winners were here!